Fenty Skin by Rihanna
Global Copywriter
Global, Print + Digital | 2021 - present
Dew N Plump Hydrating Nectar Glow Serum
Glow, Plump and Strengthen:
3-in-1 Dew It All Serum
Global Launch
07/11/2025
RIH APPROVED
RIH APPROVED
Rihanna has posted and promoted the very Fenty Skin launches I helped craft—proof the work speaks (and glows) for itself.
Fenty Skin Lux Balm Short Film
“Born to Steal: Yours, Mine, Ours” Campaign
Nominated for the Webby Awards in the
Experimental, Innovation + Viral category.
THE WRITE STUFF
From product copy that converts to brand stories that stick, I write with the kind of voice that makes readers feel seen.
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Dew N Plump Hydrating Nectar Glow Serum
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Cherry Dub BHA Toner
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Cherry Dub Pore Purify'r Gel Cleanser
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Butta Drop Hydrating Body Milk
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Hydra Vizor Huez Tinted Moisturizer Mineral SPF 30 Sunscreen
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Cookies N Clean Whipped Clay Intensive Pore + Blackhead Face Scrub
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Lux Balm Ultra-Hydrating Cherry Lip Balm
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Blemish Defeat'r BHA Spot-Targeting Gel
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Butta Drop Whipped Oil Body Cream
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Fenty Treatz Hydrating + Strengthening Lip Oil
SHELF MADE
From shelf talkers to display headlines, I write copy that makes every Fenty Skin setup feel like a moment.
UNBOX ME, BABY
I create short-form copy for influencer mailers that turn first impressions into brand love.
THE #S DON’T LIE
I craft infographics that bring complex formulas to life—clear, clever and always on brand.
ALL UP IN YOUR INBOX
Strategic and scroll-worthy—my email copy helps drive hype (and sales) for Fenty Skin.
